Blog Archives - Badass Brand Squad

Blog

Brand Psychology and Benjamin Franklin

Brand psychology is by far one of the most underrated aspects of business - using psychological tactics to change your positioning dates back thousands of years. One of the most…

Desislava DobrevaAugust 14, 2019

Blog

Kim Kardashian – the Rebranding of the Century

Like them or not, the Kardashians have one thing everybody else fights for on a daily basis - attention. Even if you don't follow them religiously like the millions of…

Desislava DobrevaAugust 13, 2019

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The Branding Queen’s Guide on Spotting Fake Experts

Ahhhh, branding. The one profession where 90% of the so-called experts know less about what they do than an 8th grader. Color me unamused - I just had a vegan…

Desislava DobrevaAugust 12, 2019

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Personality Typing: Which Personality Type Best Fits BBS?

Bzzt Bzzzt! Bzzt Bzzzt! New message in my inbox. On my way to pilates, I hastily slam the door behind me and manage to take a quick peek into my…

Desislava DobrevaAugust 7, 2019

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The Two Words That Built My Successful Business

When I first started freelancing, I’d accept any offer. I admit it–I was even a "fiver" for a while–a person who writes $5-articles. I was driven by my grandmother’s mantra…

Desislava DobrevaMarch 29, 2017

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The Branding Queen’s Branding Basics for Dummies

My favorite question in the world: "What's Branding?" The answer, grasshoppers, is simple: If you're asking this question, then you shouldn't be in business. Too harsh? Probably. I usually am.…

Desislava DobrevaMarch 12, 2017

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The Branding Queen’s Guide to Growing a Massive Following with Periscope

2015 was the year that brought live streaming into every consumer's home. With Periscope, Meerkat, Facebook Live, Live.ly and many more apps popping up every day, our phones have now…

Desislava DobrevaFebruary 5, 2017

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Twitter Amplify: Making Money with Your Videos

Now that Twitter has kicked its video advertising product - Twitter Amplify - up a notch, YouTube is facing some tough competition when it comes to its video creators! It's no…

Desislava DobrevaFebruary 4, 2017

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How YouTube Changed Politics Forever

If the past nine years have given us something undeniable, it is the transition of politics into the realm of the Internet. Social media platforms like Twitter, Facebook, Reddit and Snapchat…

Desislava DobrevaFebruary 4, 2017

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23 Youtube Video Ideas to Help You Create Viral Videos

How much of a cliche would I be if I tell you viral videos are not rocket science? Ah, who cares. The thing is though - they do take effort…

Desislava DobrevaFebruary 4, 2017